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Developing a Marketing Plan Developing a Website Your Market Signs Evaluating Your Marketing Promotion
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DEVELOPING A MARKETING PLAN

Through good planning and professional execution, you can attract the right type of customers for your business.

The main points to consider when developing a marketing plan are:

  • Background
  • Positioning
  • Business Objectives
  • SWOT Analysis
  • Competition
  • Market Research & Analysis
  • Product Development
  • Target markets
  • Marketing Objectives
  • Business Plan and Budgets
  • Marketing Action Plans

 Futher information under each heading is included in the download

If you would like to download this answer please click on one of the links below:

Developing a marketing plan (Word Document 109 Kb)
Developing a marketing plan (PDF Document 143 Kb)

DEveloping a Website

BUsiness Plan

Evaluating your marketing


A written marketing plan is an important document for your business.

Constructing a marketing plan will help you target your resources effectively